LADD-HANFORD CHRYSLER DODGE JEEP RAM

CDA was engaged to develop a concept for renovations to the Ladd-Hanford Chrysler car dealership that would create a more inviting and attractive service check-in and waiting experience for both staff and customers. The car dealership was originally a Jaguar dealership.

The concept strikes a balance between the Chrysler design standards and CDA’s vision of contemporary architecture. Accents of light maple wood casework and floating white ceilings contrast the dark tile flooring. On the exterior, a new metallic-look EIFS system and clear anodized aluminum storefront take cues from the existing façade and are used to contrast the existing exterior brick walls. Two new canopies were added to the exterior in order to give the customer a better sense of entrance and improve street presence.